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What is a trunk show?

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Dress Shopping Experience

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Shopping for a wedding dress is a truly unique experience, but because many brides haven’t purchased a wedding dress before, they may not be aware of all the opportunities available for finding the perfect dress! A trunk show is a great way to shop for a gown from your favorite designer.

So, what is a trunk show? A trunk show is when designers send an entire new collection of bridal gowns to a salon for a specific period of time. It’s almost like the traveling circus of wedding dresses—but more fun!

Because the dresses are from a new collection, sometimes they’re available in a trunk show before they can be ordered in stores. This is great because you know you’re getting the most current, beautiful dress. Another bonus is that all the dresses from a collection will be available, so you’re not limited to the number of samples that a boutique might normally have available.

You won’t have to worry that there might be a more fabulous dress from the designer that you’re missing out on— the complete collection is in store for you to try!

Even better, buying a dress off the rack at a trunk show can get you a great discount! When you’re planning such a special day, who wouldn’t love a good bargain? Trunk shows really are the best of everything: new dresses, in person assistance in a store, and great prices!

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